The First Lady has taken on the fight against childhood obesity in her most recent initiative called the Let’s Move Campaign. I got an email yesterday from a journalist at Bay News 9 asking for my thoughts. And as I was reading the link he provided, I saw that the First Lady was speaking live about this initiative on MSNBC. So I stopped, read, listened and sent him my thoughts.
This is basically what I emailed him.
There can be no argument against that fact that we have a severe childhood obesity issue in our country. McDonald’s chains are often more common than supermarkets in some areas. One third of our nation’s children are overweight or obese. Junk food is stuffed into beautiful, fun packaging. Sugar tastes so damn good and its deliciously addictive. We eat big portions in this country – most of which is just a lot of nothing, filling the hole, cheap and easy. It’s here, it’s there, it’s everywhere, nom, nom, nom.
Bottom line? Our bad eating habits are so effusive that they have become a culture issue. My friends and I ate junk growing up, and now my kids and their friends want it too. And unless we want to continue seeing more children facing health issues and obesity before they even get to high school, we need to change our culture’s ideals about fast food fast.
I have to point out that the First Lady made a great point about obesity before she launched into the points of her program. She made it clear that this is not about how someone looks. Its about how children feel. Both in reference to their own body image and how they feel medically.
There is a huge issue of fat-ism (for lack of a better word) and body image in this country – and this initiative can’t and should not be about that. I am hoping that healthier habits change attitudes on many levels but never single out anyone for not fitting some expectation of “model thin” beauty. We are what we are, but let’s be the best we can be. Just saying.
So back to the Let’s Move Campaign. We have to change the culture of our country. So that means we need support. Parents need support from schools, schools need to actively educate children and funding will be needed to really push a campaign of healthy eating habits forward. Sugar has too strong a pull on us not to come back at the causes of obesity with guns blazing.
So will kids actually be able to learn how to eat better? I don’t think it is ever too early to start educating and empowering children about food. My six year old has a peanut allergy and has been reading food labels for as long as he has been able to read. And more recently, we’ve been taking steps to read the entire label. He knows to look for sugar, sodium, trans fat, protein and vitamins. And now that he generally understands what reasonable amounts of each should be in his food, he knows we need to pick Cheerios over Fruit Loops. He may not be happy about it, but at least he now knows why.
Also, it is my hope that some of the funding will make healthier foods more accessible to families in need. Feeding a family off a dollar menu is a hell of a lot cheaper than cashing out at a grocery store. Healthy eating should be something everyone can afford to do.
Finally, there has been some crabbing about this campaign banning certain foods in school. While I think banning food is never a good idea, teaching kids about better choices certainly is. And then, we would hope, kids will learn to pick better food choices and drive the market to provide healthier alternatives in vending machines which kids feel OK about buying.
“No way, dude. I don’t want that lame Ho-Ho. I want that bag of sliced apples! AWESOME!”
Er. Here’s hoping at least.
And if my son’s PTO votes to remove all sodas and cupcakes and sugary crap from the schools vending machines, so be it and good riddance. But that’s the schools collective choice. I’m just hoping that with focused education and better access to healthier foods, it will be my children’s choice someday too.
Oh and be sure to check out my friend Apryl’s post about this too: First Lady Michelle Obama takes a Bite Out of Childhood Obesity. Apryl, who writes at About.com, was in on a conference call to the White House as the President signed the executive order to fight childhood obesity.

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2 comments ↓
I’m writing from Australia, and I think it’s really excellent that your first lady is making healthy eating for kids a priority. Kids and parents need opportunities to learn how to make healthy food choices and healthy food must be available and affordable.
Yes there’s a glut of advertising that seduces people into making poor food choices, but there’s also a strengthening movement towards growing your own healthy food, preparing nutritious meals and making choices that have a positive impact on the environment.
I really like the idea of getting kids involved in the food cycle from the very beginning, with growing some of their own food.
Thanks for the shout out!
In the conference call, Secretary of Education Arne Duncan said they don’t plan on banning vending machines. I had seen an article in USA Today from January that said the opposite. Instead, they want to switch out some of the options so kids can make healthier choices.
Secretary of Agriculture Tom Vilsack went on to say that they want parents to know more about what their kids are eating at school. Even when asked to go into further detail, he wouldn’t say exactly how that would happen. He did tell us that he wanted parents to know about the caloric value of foods their kids are getting at school.
Vilsack also mentioned a partnership with the FDA to take a second look at food labels. He hinted that they need to be easier to read.
The Let’s Move plan they laid out sounds like a step in the right direction. Of course, we all know it’s going to take a lot more than just wanting the problem to go away!
.-= Apryl´s last blog ..First Lady Michelle Obama Takes a Bite Out of Childhood Obesity =-.
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